Bérénice is an expert in building process and implementing solutions for Revenue teams.
Given her 5 years of experience, leading a team of consultants and working for over 200 clients in Europe and North America (Saas, Industry, IT Services, Transportation, etc.), she will guide you in the implementation of the best process and tools to optimize your business results.
Currently, at Skello, she is heading the team in charge of the redesign of the main CRM as well as the automation of the billing system (for over 10k customers) to gain productivity and reach profitability. She was also accredited by Hubspot to give all the official trainings in France and be part of the Hubspot Academy.
Bérénice will help you identify the revenue gains possible and the best solutions to implement to achieve your business goals. Thinking about building your own team of RevOps specialists, she can help you decide where to start and how to organize it!
Skello is a European company whose mission is to reinvent the working experience of field teams, enabling them to better anticipate, organize and communicate. How do we do this? Through collaborative and intuitive technology.
1. Business/Revenue Operations
Data architecture projects, complex CRM implementations and optimization of existing systems
Definition and implementation of Marketing, Growth, Sales, Onboarding, CSM and Support processes
Quality assurance for team projects
Reporting on operational performance
2. Management of a team of 6 consultants
Onboarding process
Team skills development
Implementation of personalized development tracks
3. Account Management - Management of customer satisfaction, upsells, cross-sells and renewals on the team's customer portfolio
⭐️ Referent for CRM and Sales enablement issues
⭐️️ Continuous improvement of our offering, processes and service quality
️⭐️ Support and skills development for teams working on CRM and Sales projects
⭐️ Member of Markentive's Innovation team
🚀 Consulting in CRM strategy, sales enablement & digital marketing
🚀 Implementation of CRM tools, Marketing Automation & integration into existing IT ecosystems (definition and advice on overall architecture)
🚀 Marketing and Sales support for acquisition (inbound and outbound), activation, lead conversion but also customer retention and recommendation optimization
Accounts followed: OCTO Technology, Epsor, Prestashop, Solocal, Didomi, L-expert-comptable.com, Total Lubmarine, Zeop... and many more!
At Markentive, we see ourselves as "Growth Enablers", helping ambitious companies to grow. Our business? To bring you the talents, processes and technologies you need to succeed in your transformation. With the REBEL® approach (RE-solve, B-uild, E-xecute, Learn), our ambition is to offer you the best of the agency, integration and consulting worlds, by providing you with an actionable end-to-end service. So whether your project involves finding inspiration, building a digital ecosystem (CRM, Website, Marketing), executing campaigns or simply training, we're here to help.
Everyday tools: HubSpot, Salesforce, Pardot and anything else that can help our customers consolidate their growth!
Video and Digital Marketing Agency
- Taking customer briefs and drawing up creative proposals
- Project coordination and management of internal teams, external
suppliers and customer relations
- Specialization in digital media (videos, augmented reality,
virtual reality, applications, web content)
- Responsible for a portfolio of around ten clients (customer relations)
- In-house marketing projects: redesign of the agency's website
articles and voice-overs, etc.
- Observe global trends, compile and analyze them (ige, competitive intelligence, trend consultants, store check)
- Meet suppliers: packaging innovation, make-up subcontracting
- Assist product managers in innovation projects and the Innovation Marketing Director in her daily tasks.
- Response to email, telephone and on-site requests: Site visits with customers
- Sales proposal based on customer needs
- Coordination with hotel departments
- Organization of events
- Contract management and payment
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