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📯 Marketing

Christophe Duhamel
Founder of Marmiton

Christophe Duhamel, co-founder on Marmiton, is a pioneer of the Internet in France. He started as a computer engineer in one of the first web agencies in France in 1995, before shifting towards marketing and consulting out of interest.He completed his training with a master's degree in marketing management at ESSEC business school.As Marmiton CEO for 20 years, he brought the site from zero to over 20 million unique users per month, managing all new leverages: communities, video, mobile, social networks, vocal interface, managed to launch a (profitable) paper magazine and more than 50 cookbooks.

He worked with most food brands, ad agencies, tech companies, and big media groups owning Marmiton (aufeminin, Axel Springer, TF1, Reworld).Christophe is also a writer and a teacher in several business schools (entrepreneurship, digital marketing), since he loves sharing his experience and helping companies to innovate.

Session :
300€
Gwenn Charlot
Global Acquisition Director @ Qonto

Gwenn has 12 years of experience in growth and digital marketing in fast-growing companies.

She started her career at Fifty-five, where she worked as a digital marketing & analytics consultant with banks and retail companies such as BNP Paris, La Redoute and Sarenza, defining their global strategy with data tracking, measurement & concrete business use cases.

She then became CMO of Captain Contrat, a French legal-tech start-up where she built the Marketing team from acquisition to activation & retention, contributed to increasing the number of new clients (x3.5 YoY in 2017; x2 YoY in 2018).

In 2019, Gwenn joined Qonto as Head of User Acquisition, she helped grow the customer base from 50,000 to over 450,000 customers (March 2024) in France, Germany, Spain & Italy. She led a team from 5 to over 50 people with experts on Ads, SEO, Affiliation, Referral Program, Marketing automation, Website, Analytics.

She just started her own business to advise startups on their Growth strategies: to grow revenue with a KPI & Go-to-Market framework but also Growth roadmaps, to expand on new markets and services, to structure and grow teams (hire, make people evolve, coach).

Session :
200€
Eliott Guerin
VP Marketing @ Skello

With 10 years of experience in B2B marketing, Eliott currently serves as the VP of Marketing at Skello, where he has been for over five years, starting as the first marketing hire. During his time at Skello, he has expanded the marketing team to 10+ members by 2024. Eliott manages both the Growth & Acquisition and Brand & Communication departments, focusing on strategies in demand generation, branding, communications, and managing events and press relations.His marketing skills include community engagement, go-to-market strategies, and sales enablement, while his management expertise is evident in his ability to develop corporate culture, manage P&L, and lead events and team-building efforts. Eliott is adept in integrating Generative AI technologies and No-Code solutions.Before his current role, he was Head of Growth at MyBestPro, specializing in professional-client intermediation in Europe, and began his career at a brand design agency. Eliott continuously enhances his skills to adapt to the evolving tech landscape, with educational experiences at Le Wagon in coding and entrepreneurial programs at The Family.

Additionally, Eliott has been a Trainer for more than two and a half years, mentoring executive committees, operational teams, and individuals in various industries, including B2C, B2B, luxury, fintech, advertising, and healthcare. His training is aimed at improving leadership and marketing skills within teams.

Session :
200€
Alice Grasset
Founder at AG Marketing | Expert in B2B Tech Marketing l Ex Salesforce

With over a decade of experience in B2B marketing, Alice is a seasoned professional who has fueled growth for industry giants like Salesforce and Aircall. As a leader of large international marketing teams, she spearheaded the expansion of these companies into new markets, showcasing her prowess in global strategy execution.

Alice is a true expert in all facets of marketing and Go-To-Market (GTM) strategy. Her expertise spans from field marketing and strategic planning to campaign execution, brand development, and team leadership.

As the founder of her own consultancy, AG Marketing, Alice has refined her skills in consulting and advising businesses of all sizes and industries. She is ideally positioned to craft tailored strategies, offer actionable insights, and deploy proven tactics to drive marketing success.

In an intensive consulting session, Alice will offer a critical eye and actionable feedback on your marketing strategy, leveraging her wealth of experience to help you achieve your business objectives.

Session :
200€
Adrien Plat
CMO & co-founder Indy.fr and BulldozAIR

With over 10 years of experience in B2B SaaS marketing, I have a proven track record of building go-to-market strategies, scaling acquisition efforts, and driving revenue and growth for tech startups across various industries and customer segments. I have co-founded and led the marketing function of Indy, a leading accounting software for freelancers, where we achieved remarkable milestones such as 50000 customers, $10M ARR, and $50M funding in five years.

Session :
200€
Georges Abi-Heila
Head of growth chez Chance, Sunday, Too Good To Go & eFounders

Georges est un spécialiste du marketing polyvalent et pragmatique qui possède plus de 12 ans d'expérience dans la gestion de la croissance, à la fois dans des environnements en phase de démarrage (anciens élèves d'efonds/Hexa et YC) et dans des entreprises en pleine croissance (en tant que vice-président de Too Good To Go, Sunday et Chance).

Son expertise couvre six sujets de croissance clés, ce qui lui permet d'obtenir des résultats significatifs et de fournir des services de premier ordre à des organisations ambitieuses et motivées par leurs objectifs. Georges a développé cette expertise en occupant divers postes au sein de sociétés renommées telles que Chance, Sunday, TooGoodToGo, Station, Hexa (anciennement eFounders) et Capgemini Invent.

Dans le cadre de ses fonctions chez Chance, Sunday, TooGoodToGo, Station, Hexa et Capgemini Invent, Georges a été à l'origine de changements importants. Il a aligné ses objectifs de carrière sur ses identités personnelles chez Chance, rationalisé les expériences culinaires du dimanche et promu des pratiques durables chez TooGoodToGo. Chez Station, il a amélioré la productivité des applications Web, et chez Hexa, il a joué un rôle central dans le développement de solutions SaaS de pointe. Son travail chez Capgemini Invent a consisté à créer des solutions innovantes pour relever des défis technologiques complexes pour les entreprises.

En tant que responsable de la croissance chez Too Good To Go and Sunday, le leadership de Georges a joué un rôle crucial dans l'accélération de leur croissance, en tirant parti de son expérience avec eFounders et d'anciens élèves de YC pour approfondir sa compréhension de l'écosystème des startups.

L'approche de Georges est simple : il passe outre le bruit et se concentre sur ce qui stimule réellement la croissance. Cette approche a joué un rôle déterminant dans son succès et dans celui des organisations dont il a fait partie.

Session :
200€
Charles Ténot
COO chez Lempire Ex Skello, Spendesk, Botify

Avec 15 ans d'expérience, dont 8 dans des entreprises dynamiques telles que Botify, Skello, lemlist, AssoConnect et Spendesk, Charles est un catalyseur de croissance pour les entreprises.

Expert en ventes et marketing, il excelle dans la gestion de projets stratégiques tels que la tarification et les fusions et acquisitions. Aujourd'hui, en tant que COO et GM chez lempire (lemlist, Taplio), il possède une solide expertise en marketing, en ventes et en stratégie de commercialisation, ayant déjà guidé de nombreuses startups dans leurs stratégies commerciales.

Sa carrière l'a plongé dans divers contextes, de l'environnement des PME chez Skello au niveau des entreprises chez Botify, en travaillant avec des clients tels qu'Amazon et Nike. L'expérience de Charles en matière de croissance axée sur les produits, acquise chez lemlist et AssoConnect, complète son profil polyvalent.

Il combine un esprit analytique aiguisé, acquis au cours de 5 années passées dans le domaine des fusions et acquisitions et en tant que directeur financier, à une expérience significative en matière de gestion, dirigeant des équipes de 10 à 170 personnes. Il est idéalement placé pour améliorer les performances commerciales, identifier les opportunités de croissance, piloter des lancements internationaux ou de produits et fournir des conseils en matière de fusions et acquisitions.

Session :
200€
Juliette Herve
Freelance en growth marketing

Juliette est spécialiste du marketing de croissance depuis 7 ans, dont 4 ans dans un environnement d'hypercroissance difficile chez Spendesk (26e licorne française). Dès le départ jusqu'à la levée de fonds de série D, elle a mis en place la stratégie French Growth Marketing, marché qui a depuis généré le plus de revenus.

Depuis 2 ans, elle aide les entreprises à créer et à optimiser leurs stratégies marketing. Elle aime également être formatrice et conférencière sur tous les sujets liés au marketing de croissance.

Dans l'ensemble, Juliette peut vous aider dans votre stratégie marketing à 360° afin de vous aider à évoluer. Parlons de l'image de marque, des personas, de l'inbound marketing, du growth hacking, de la vente sociale, du référencement, des données, du nurturing, des événements, du marketing des produits, du recrutement, etc.

Elle est également très organisée, cherche toujours des moyens d'être plus productive et partagera avec vous tous ses modèles et processus afin que vous puissiez facilement les reproduire dans votre entreprise !

Session :
200€
Inès Sadoud
CMO & Growth Part-time

Ines Sadoub is a growth marketing expert specializing in B2C mobile-first startups. She excels in implementing growth marketing strategies, refining client avatars, and identifying product-market fit. Her expertise includes generating traction, developing growth acquisition strategies, and boosting revenue.

Ines has collaborated with startups such as Jow (foodtech), Cuure (health tech), Naboo (HR tech), Zest (health tech), Perifit (health tech), Django (fintech), and Lindsay (psytech). She has played a key role in their early-stage growth and market success.

As a part-time CMO and growth advisor, Ines provides strategic guidance to startups. She helps define and implement effective growth strategies, ensuring efficient achievement of growth objectives.

Ines is also a business angel, investing in over 35 early-stage tech startups. Her focus areas include deep tech, medtech, life sciences, robotics, space, software, and niche marketplaces.

Book a call to start a collaboration, detailing your specific needs, current stage, and growth objectives.

Session :
100€
Christophe Musialak
COO HKF FRANCE - POSM Expert

With 15 years of experience working with key players in retail marketing, such as Marie-Laure PLV Merchandising, Media6, and HKF FRANCE, Christophe has developed a comprehensive skill set covering the entire value chain. His expertise ranges from technical development to sourcing and procurement, including commercial development as well.

He is an expert in Point of sales and point of purchases, excels in successfully managing projects, developing innovative technical solutions, and sourcing materials for commercial furniture, displays, packaging, and windows display, across various materials as wood, plastic, metal, cardboard, resin etc.

Throughout his career, Christophe has collaborated with clients from diverse environments, including Coca-Cola, Ice Watch, Belvédère Vodka, Izipizi, Le Coq Sportif, Louis Vuitton, and Dom Pérignon.

Furthermore, he has established a network of partners capable of meeting corporate social responsibility requirements by using environmentally responsible and innovative materials.

With his critical and pragmatic mindset, honed through setting up a business unit in France for a Hong-Kong based company, Christophe can help with all your strategic needs for developing and implementing your point-of-sale support.

Whether it's decision-making, supplier discussions, briefing, or creative and technical guidance, he's here to make your projects successful.

Session :
100€
Maëlys Beulque
10 years of experience as a content strategy experts

Maëlys is a specialist in digital acquisition tools with already 10 years of experience in digital marketing, especially in SEO, inbound marketing, brand content and SMO.

Initially trained as a Communications Research Engineer in Communications, she quickly turned towards digital technology and its myriad possibilities.

Her journey began with her own web and e-marketing agency (SEO/SEA/SMO/SMA…), which she co-founded and co-managed for 6 years until its sale in 2020.

To continue with her entrepreneurial spirit, she also co-founded the company Happy Tech in 2017 (until 2023), a business dedicated to well-being at work.

Since 2021, she has been leading her own professional training company specializing in video courses.

Passionate and always active, she works on several compagnies in the same time. Initially a Professor, then Head of Master's programs, and finally Head of the E-business division, Maëlys continue to teach in many Higher Education Schools

She is also the author of a book « Stratégie E-Marketing » and a doctoral candidate in 'Changes and Agilities'.

Session :
100€
Marc de Zordo
Founder in MarTech industry (ex. myposeo, getfluence)

Marc de Zordo has founded and developed numerous companies, navigating them through phases of profitable growth and hyper-growth, and has made significant contributions to various projects across different sectors. His latest entrepreneurial venture, Getfluence, established in 2018, impressively scaled to a turnover of €10M within five years. Achieving profitability in just one year, he successfully raised €5M and led a team of over 50 employees, expanding operations across five European markets, with a footprint in five offices and three subsidiaries.

His approach is characterized by pragmatism and meticulous attention to detail, driven by a strong business orientation, a comprehensive perspective, and a robust tech/digital culture. This foundation has allowed him to excel in several key areas, including the definition and execution of digital, business, and marketing strategies; the creation and management of companies on both a local and international scale with effective deployment of resources; and the development of a business-centric product vision.

He has adeptly led wide-ranging 360-degree projects encompassing product and technology, from roadmap setting and objective definition to team management and deadline adherence. His strategies have consistently boosted productivity through the use of technology and automation while optimizing costs, ensuring the continuous growth of profitable businesses.

Session :
100€
Martin Catineau
CMO at Openeat & co-founder at Partnershift

With over 7 years of experience in the tech industry, I have carved out a distinguished career as a Chief Marketing Officer (CMO), renowned for driving business growth, enhancing sales operations, leading marketing activations, and steering strategic projects and management teams with unparalleled expertise.

Currently, I am at the forefront of establishing the entire marketing framework for @Openeat, a revolutionary offering in the food tech space. @Openeat stands out as the only restaurant voucher system that is universally accepted, designed to bolster purchasing power and transform the dining experience for users everywhere.

In addition to my primary role, I have initiated and lead @Partnershift, a groundbreaking side project. As the first B2B community of its kind, @Partnershift unites over 900 French partnership professionals—including Vice Presidents, Heads of Partnerships, and Managers—creating an exclusive network for collaboration, innovation, and professional growth in the realm of partnerships.

Session :
100€
Simon Laurino
Head Of Growth Market at Qobra

With 6 years of experience in tech scale-ups like Heetch, Partoo, Qobra, Simon is a Marketing leader who loves to build strategies to impact one thing, revenue.

He's an expert in Growth & Marketing on several channels, Go To Market, outbound, Nurturing, paid acquisition and demand generation to drive revenue.He loves to speak about Sales & Marketing organization and it's a marketing leader with a high revenue touch.After several years at Heetch & Partoo, he arrived at Qobra as a third employee and he's a big part of the Qobra Scale (from 4 to 50 employees with Seed and Serie A in two years). He has a strong appetite for market segmentation and creates Marketing strategies to achieve company targets.

In addition to being a T-Shaped Marketer with strong Sales & Marketing skills, he really enjoyed talking to people and helping them to bring real value.

Session :
100€
Jean-Sebastien Corbel
Business development expert with more then 15 years of experiences

Jean-Sébastien is an expert in business development and marketing with over 15 years of experience in the B2B sector.

Two years ago, he founded SIZE UP, a company specializing in implementing growth marketing and outbound marketing campaigns for its clients. If you're looking to energize your entrepreneurial project, discuss client acquisition strategies, or explore prospecting, Jean-Sébastien is the ideal person to guide you.

Session :
100€
Julien Provost-Langot
Digital Marketing Manager EMEA

Julien is a digital marketing specialist with over 10 years of experience in various industry.

Julien started his career in real estate.
He was in charge of the growth hacking for a startup during 2 years.

After this first position, he worked for more than 3 years in the healthcare industry for another startup  based in Paris (Carenity).  He was in charge of social media and community management.
Julien used his skills to significantly increase the number of members and deploy it in several countries (Germany, Italy, Spain, etc.)

After this second experience, Julien joined Adeo Group (Leroy Merlin) as Head of Social Media for Delamaison, a e-commerce website.  His mission was to leverage on social media to increase brand awareness, generate additional sales and manage customer support.

Julien finally joined Credit Agricole Group in 2018 as Head of Social Media for Sofinco and then the Corporate Center of Credit Agricole Consumer Finance as Digital Marketing Manager.

Julien is now in charge of supporting all of international entities (19 countries) in their digital acquisition, optimization of their customer journey (CRO approach) and improving the profitability of marketing channels.

Why it's a good idea to have a call with Julien:

 1- A varied career path (startups, SMEs, large companies)

 2- +10 years experience in digital marketing

 3- International mindset

 4- A capacity to challenge your strategic action plans and suggest very concrete quick wins.

Session :
100€
Kévin Adoul
Conseiller en Growth Ex Ankorstor

Kevin est un expert en acquisition B2B avec 6 ans d'expérience dans le marketing de croissance B2B.
Après avoir lancé une place de marché dans un studio de démarrage, il a aidé Ankorstore à structurer sa stratégie de croissance et conseille désormais des startups de premier plan après la Serie A.

Kevin a également créé deux applications logicielles SaaS pour les équipes de vente B2B à partir de zéro, avec un total de 1 500 utilisateurs.

Kevin portera un regard critique sur la structuration de votre acquisition lors d'une session de conseil intensive.

Session :
100€
Marie-Lou Girard
Co-fondatrice de Growth Hiring

Marie-Lou est une entrepreneure et une experte en marketing de croissance avec 10 ans d'expérience chez Canal+, Banque Populaire, ONU, Meero et diverses startups. Elle a créé des médias et des communautés de plusieurs milliers de personnes. Elle peut vous aider à définir votre stratégie marketing, à renforcer la notoriété de votre marque, à créer des médias et des communautés et à stimuler les ventes.


Elle coache des startups incubées à Station F depuis 2 ans dans ce format de 30 minutes, et a été élue l'une des coachs préférées de son incubateur pour ses conseils ultra concrets et son approche orientée vers le retour sur investissement.

Session :
100€
Michel Saïfoudine
Responsable senior du site Web chez Spendesk

Michael est spécialiste des sites Web depuis 8 ans.

Il a commencé à créer ses premiers sites Web en 2010 et a réussi à en expédier plus de 100 pour des entreprises à différents stades de croissance. Ses principales compétences concernent la conception et le développement de sites Web efficaces avec un CMS. Il est actuellement le responsable principal du site Web chez Spendesk, où il dirige l'équipe Web et la feuille de route à l'échelle mondiale en étroite collaboration avec les développeurs, les concepteurs, les spécialistes du marketing et les experts de la marque.

Dans l'ensemble, Michael peut vous aider à remettre en question vos pages de destination et votre stratégie de conception, à vous conseiller sur les choix en matière de CMS, à expliquer comment constituer une équipe et des processus dédiés pour votre site Web et à remettre en question votre pile Web. Vous pourrez aborder différents sujets avec lui : sites Web B2B, CRO, tests A/B, CMS, Analytics, croissance du trafic, UX, image de marque et organisation de l'équipe.

Session :
100€
Florian Negre
Consultant chez Céos Marketing

Florian est un expert en marketing chevronné, spécialisé dans la commercialisation et la génération de prospects B2B.

Fort de 12 ans d'expérience pratique dédiée à l'élaboration et à la mise en œuvre de stratégies de commercialisation, Florian a occupé des postes importants au sein d'organisations renommées telles que Standard & Poor's, HSBC et Cartier. Il a occupé plusieurs fonctions, notamment celles de directeur des recettes et de directeur de la croissance en Europe et en Amérique du Nord, ce qui lui a permis de mieux comprendre divers secteurs et les marchés mondiaux, enrichissant ainsi son point de vue en tant que consultant en marketing.

En tant que fondateur de CEOS Marketing, il travaille à temps partiel en tant que responsable du marketing, aidant les PME et les entreprises de taille moyenne à concevoir leurs stratégies, fournissant des conseils sur le processus d'exécution et équipant et formant les équipes.

L'expertise de Florian couvre divers domaines critiques, notamment les stratégies de commercialisation, la génération de prospects B2B, les tests A/B, les analyses marketing et la formation des équipes.

Session :
100€
Julia Ménayas
CMO as a service / ex Cofounder at Helios

Julia Ménayas is the former co-founder and CMO of Helios, an eco-friendly neobank that raised €10.5 million from prominent investors (Serena, Kima, Raise, Motier, Plug and Play, and business angels from Swile, Meero, Zenly, Malt), recruited 25 team members, and directed €7+ million into energy transition projects.

Known for her ability to craft impactful narratives and launch successful campaigns, Julia played a pivotal role in building Helios’s reputation and achieving 30k+ paying clients. She also oversaw four successful product launches, while securing significant media coverage (France Culture, France Inter, France Info), enhancing the brand's authority and driving organic growth. In 2020, she was recognized as one of France’s 40 Women to Watch. As CMO, Julia designed impactful and creative campaigns to raise awareness of environmental causes, led content creation across various channels (social media, emails, website, press), and served as the company’s spokesperson in the media (TV, podcasts, newspapers), building the organization’s reputation and trust in the highly sensitive banking sector.

Currently, she offers CMO as a Service for startups and brings her expertise in defining key messages, brand positioning, and managing high-impact campaigns. She has supported multiple startups in building effective marketing strategies and implementing growth tactics.

Julia’s background includes experience as a Venture Capital Associate at Alven and Strategy Consultant at BCG, and she holds a dual degree in Corporate and Public Management from Sciences Po and HEC Paris.

Her clients appreciate her proactive approach, strategic vision, and results-driven mindset.

“Julia is a self-starter who delivers results with a unique ability to create compelling narratives and resonate with audiences,” says Clara Armand-Delille, Founder of ThirdEyeMedia.
Georges Basdevant, CEO of Captain Cause, adds, “She quickly grasps complex issues and moves into action mode with incredible energy and commitment.”
Philadelphe Knellwolf from HEC Incubator describes her as one of their “top advisors, able to challenge any business model and provide invaluable guidance.”

Session :
100

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Chef de projet Strategy & Development chez LPH

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Cofondateur et PDG de Fygr
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